Lethal ideas seize control of the mind and block off potential alternatives and masquerade as the only viable option.
Promiscuous ideas are always auditioning, they never give up.
Fertile ideas are the kind which take root and spread seeds.
Real ideas have dimension and are resilient and flexible.
New ideas have a certain aspect of foolishness when they are first produced.
If any of you have wondered what business I'm in, it's that of creating ideas: new ones that are influenced by old ones, re-worked to lend themselves to strategies and new products and new types of people who think new things. A planner is responsible for sensible ideas that have a point to them. But they're always creative.
Brainstorming is my playground. Anybody want to play?
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